The ultimate objective of Innovation is to create business value by developing ideas from mind-to-market. However, trivial obstacles create the delay in an organization’s aim to fasten the ‘idea to cash’ process. Rigor and systematic deployment are the key to deploy innovation successfully within an organization.

The Ideation Operating System for Innovation is based on the Ideation TRIZ Methodology (I-TRIZ). I-TRIZ is the result of an analysis of over 3 million worldwide patents and the history of technological and social evolution, from which approximately 1000 patterns of invention and more than 500 patterns / lines of technological, market and organizational evolution have been extracted. This extensive knowledge base enables users to develop a practically exhaustive set of possible solution ideas to difficult problems in an expeditious manner.

• TRIZ in its "classical" form (TRIZ is the Russian acronym for the abbreviation that, translated literally, means Theory of the Solution of Inventive Problems). Classical TRIZ was developed in the former Soviet Union from 1946 until the mid-1980s.
• Advancements to TRIZ based on the practical experience of TRIZ practitioners over the last two decades, and more than $7,000,000 in reinvestment devoted to continuous research and U.S. adaptation of the methodology by Ideation's TRIZ scientists.

I-TRIZ began evolving in the mid-1980s when TRIZ, in its classical form, ceased development. The research and development of I-TRIZ has continued unabated since its inception.  As a result, I-TRIZ not only contains enhanced versions of classical TRIZ tools, but includes an expanded knowledge base, new tools for applying this knowledge and for analyzing problems more effectively

Workshop Objectives:

Key Deliverables:

• Learn about the I-TRIZ way of deploying Innovation in a structured manner, from Boris Zlotin – The co-creator of TRIZ and the father of the I-TRIZ methodology.
• Learn the roadmap of deploying innovation in strategy, process improvement, quality, product development and enhancement, sales and marketing strategies and other support functions.
• Thought Provoking ideas
• Innovation is today the key driver of growth for any business
• Gain First mover advantage, through active deployment of Innovation.

Who will benefit

By Function profile:

• Top Management (for understanding the business need at macro level)
• Industry entrepreneurs
• VPs, GMs, Senior Managers and Business Unit Heads in all companies who are looking for innovative ways to increase their companies wealth by way of process & product improvement, innovative strategies, ideas to expedite the mind to market processes.

By Industry profile:

• Manufacturing (All segments including Auto, Chemicals, FMCG, Continuous Process, Pharma, Heavy Industry, Engineering, Consumer Durable, etc)
• Software
• Services (BPOs, Banking, Telecom, Insurance, Financial Services)
• Hospitality
• Retail

……..Any organization that is looking for innovation as a strategic initiative, for its next leaps of growth.